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Buying or selling a property can be one of the most exciting and nerve-wracking experiences in a person's life. As a real estate agent, you play a critical role in helping your clients navigate this process smoothly.

However, convincing a property seller to sign a commission agreement can be a daunting task. But don't worry! With a little bit of creativity and a lot of hard work, you can make the process more exciting and increase your chances of success.

Here are some tips on how to convince the property seller to sign a commission agreement with you:

1. Highlight the benefits of working with an agent:
   Let the seller know that working with you will be a game-changer. As a professional real estate agent, you have a wealth of knowledge about the market and can help them navigate the complex process of buying or selling a property. Explain how you will save them time, money, and hassle, and make the process fun and exciting.

2. Show your track record:
   There's nothing more impressive than a proven track record of success. Share stories of how you've helped clients just like them achieve their real estate goals. Highlight your marketing strategies and negotiation skills that have helped previous clients sell their properties quickly and at the right price. Make them feel like they're in good hands and that you're the one to make their real estate dreams come true.

3. Explain the commission structure:
   Don't be afraid to talk about money! Explain your commission structure in a way that is easy for the seller to understand. Be transparent about how much you charge and the value you bring to the table. Let them know that you are willing to work with them to come up with a fair rate based on the services they need.

4. Address any concerns:
   Show the seller that you're listening to their concerns and are there to help. Address any worries they may have about being tied to one agent or not getting the best deal possible. Explain that signing a commission agreement with you is not only in their best interest but also protects both parties and ensures that everyone is on the same page.

5. Build a relationship:
   Real estate is a people business, and building a good relationship with the seller is crucial. Listen to their needs, show empathy, and be responsive to their requests. Make them feel like they're part of the team and that you're in this together. By building a strong relationship with the seller, you'll increase their trust in you, and they'll be more likely to sign a commission agreement.

6. Have an excellent marketing plan:
   Get creative with your marketing! Think outside the box and come up with innovative ways to showcase the property. Use social media to reach a wider audience, include property listing plartforms like Lamudi or Real Estate Database or Realtor Uganda in your digital marketing plan to show your reach, Show that you can use the Real Estate Databas (RED) to create eye-catching flyers for the property, or host an open house with a theme. Share your property marketing plan with the seller and make them feel excited about the possibilities.

7. Differentiate yourself from your competition:
   Show the seller why you're the best choice for the job. What sets you apart from other real estate agents? Is it your expertise in a specific area, your negotiation skills, your unique lead generation techniques, or your exceptional customer service? Whatever it is, make sure the seller knows about it.

8. Give specifics about what you're going to do:
   Paint a picture for the seller of what it's going to be like to work with you. Share your vision for the property, your pricing strategy, and your negotiation tactics. Show them that you have a clear plan of action and that you're ready to make it happen.

It is important to note that relying on verbal commission agreements can often lead to disagreements and misunderstandings, with the agent usually ending up as the loser. Therefore, it is essential for agents to insist on a written and signed commission agreement to avoid any potential conflicts in the future.

By signing a commission agreement, both the agent and the seller can be clear about the terms and conditions of the commission agreement, which will help to build trust and a better working relationship. In the end, it's about protecting everyone's interests and ensuring a smooth and successful real estate transaction.

My observations.
I have observed, based on my experience with the Real Estate Database (RED), that many real estate agents often accumulate thousands of property listings within their online accounts. Consequently, it becomes impractical to establish commission agreements with these thousands of landlords, especially considering that a significant portion of these listings are sourced from third-party agents, locally referred to as "kajegere," who themselves lack commission agreements with the landlords.

Moreover, a noteworthy proportion of landlords are illiterate. Consequently, signing commission agreements is not well-understood by them, and they may not attribute much value to the efforts made by the agent unless they are enticed with a potential buyer. Therefore, without a prospective buyer in sight, such landlords lack motivation to sign any commission agreements.

It is also unfeasible for landlords to enter into commission agreements with the hundreds (if not thousands) of real estate agents seeking to sell their single property. Consequently, you may have noticed that when presenting a commission agreement, landlords often ask, "Where is the client/buyer?" It appears that these landlords are primarily motivated to sign commission agreements only when the real estate agent presents a potential buyer.  

In conclusion.